Social Media Specialist / Content Writer at Marsand Bespoke Joinery Limited

About the Role

We are seeking a creative, organised, and digitally skilled Social Media Specialist & Content Writer to manage our online presence across all platforms. The ideal candidate will create engaging content, grow our audience, and strengthen the company's brand identity.

This role requires someone who understands social media trends, storytelling, and effective online communication.

Key Responsibilities

Content Creation

• Develop compelling written content for social media, websites, blogs, email newsletters, and promotional materials
• Create captions, scripts, taglines, and storytelling content tailored to each platform
• Work with graphic designers and photographers to produce high-quality visual content

Social Media Management

• Manage daily posting on platforms such as Instagram, Facebook, TikTok, LinkedIn, and X
• Plan monthly content calendars to align with marketing goals and campaigns
• Respond to comments, messages, and audience inquiries promptly and professionally

Brand Awareness & Growth

• Increase online visibility and followers through organic engagement, content consistency, and trend utilisation
• Research competitors and industry trends to ensure the company remains relevant and competitive
• Maintain a consistent brand voice across all digital channels

Analytics & Reporting

• Track performance metrics such as reach, engagement, impressions, and conversions
• Prepare weekly or monthly social media reports for management review
• Recommend improvements based on data insights

Campaign Development

• Assist in planning and executing marketing campaigns, promotions, and product launches
• Write content for adverts and paid promotions where necessary
• Support overall brand communication efforts

Qualifications

• Bachelor's Degree
• 5–10 years of relevant experience

Skills & Competencies

Excellent written and verbal communication skills