Social Media Manager at African Naturalistas

About the Role

We invite applications from suitably qualified candidates for the position of Social Media Manager. This is an opportunity to manage and grow our social media presence across multiple platforms while creating engaging content that drives brand awareness and customer engagement.

Key Responsibilities

• Manage, create, and post content on all social media channels (Instagram, TikTok, and Facebook)
• Manage daily interactions with industry stakeholders on social media platforms
• Write content marketing blog posts
• Create graphics, posters, video cut-outs, and other media assets to increase brand awareness and customer engagement
• Create and manage monthly social media calendars
• Post engaging content daily across all social media channels
• Manage stakeholder communications on social media
• Monitor, track, and analyze social media platform performance using tools such as Facebook Insights
• Report on performance metrics and recommend improvements to increase engagement and reach

Required Qualifications

• Minimum HND or Bachelor's degree
• Minimum 1 year of work experience
• Computer literate
• Excellent communication skills
• Excellent writing skills
• Excellent graphic design skills
• Good interpersonal skills and friendly disposition

Required Skills

• Strong understanding of social media platforms, trends, dynamics, and algorithms
• Ability to create simple and professional graphic designs using tools such as Canva
• Content marketing expertise

Ideal Candidate Profile

This role is for you if:

• You love content creation and are skilled at optimizing raw content with innovation to attract views
• You can balance multiple brands and audiences without losing focus on KPIs
• You are highly self-disciplined, accountable, and able to manage your time without supervision
• You operate with strong self-governance, integrity, and ownership of results

This role is not for you if:

• You prefer a single-brand or narrow-scope marketing role
• You require daily supervision, reminders, or external motivation to stay productive
• You struggle with self-discipline or time management in a remote work environment
• You shy away from sales responsibility or client interaction