Hotel Social Media / Content Creator at Efezi Southsea Nigeria Limited

About the Role

A dynamic team is expanding and looking for the right talent. As a Hotel Social Media and Content Creator, you will be the hotel's digital storyteller, developing, managing, and publishing engaging content across digital platforms to enhance the hotel's brand visibility, attract guests, and promote services. You will ensure consistent communication that drives bookings and guest engagement.

Key Responsibilities

Content Creation

• Create engaging photo, video, and written content showcasing hotel facilities, services, and experiences
• Design promotional materials for campaigns, special offers, and events
• Capture behind-the-scenes moments that highlight the hotel's hospitality culture

Social Media Management

• Manage the hotel's social media pages (Instagram, Facebook, TikTok, Twitter, LinkedIn, and other platforms)
• Schedule posts, stories, and reels to maintain a consistent online presence
• Respond to guest inquiries, reviews, and comments on social platforms

Brand Storytelling

• Develop creative campaigns that highlight the hotel's uniqueness and guest experience
• Ensure brand consistency in tone, style, and visuals across all digital channels

Marketing Support

• Work with the sales and marketing team to promote offers, packages, and events
• Assist in creating email newsletters, blogs, and website content
• Collaborate with influencers, travel bloggers, and partners to increase brand reach

Analytics and Performance Tracking

• Monitor social media engagement, reach, and campaign performance
• Prepare monthly reports on digital marketing effectiveness
• Recommend improvements based on audience behavior and trends

Trend Monitoring and Guest Engagement

• Stay updated on hospitality, travel, and digital content trends
• Adapt content strategy to align with trending hashtags, formats, and platforms
• Share user-generated content (with permission) to build trust and authenticity