## Title: Marketing Manager

Job Summary

An exciting opportunity has arisen for a motivated professional to join ARCO Worldwide Services Limited. The Marketing Manager will help position AAA as a leading drone Academy provider in Nigeria and across Africa. The ideal candidate is expected to be digitally savvy, strategically creative, and capable of transforming technical capabilities into compelling market narratives that drive brand visibility and revenue growth.

Key Responsibilities

Strategic Marketing Campaigns

Develop and execute marketing campaigns for AAA
Identify and recommend strategic industry events for brand visibility
Plan and implement strategic marketing initiatives to promote AAA's services across targeted industries and increase market penetration

Market Research and Content Creation

Analyze industry trends, client needs, and competitive activities to identify new business opportunities and refine AAA positioning
Conduct market and competitor research
Produce marketing materials such as graphics, videos, case studies, social media content, and website updates to communicate service value
Develop engaging posts and campaigns for LinkedIn, Instagram, YouTube, and other platforms to build brand awareness and audience engagement

Compliance, Tracking and Reporting

Oversee SEO, Google Ads, email marketing, and analytics to drive online visibility and lead generation
Monitor KPIs such as lead generation, engagement, and campaign ROI
Provide monthly performance reports to management
Ensure that all marketing communications follow brand standards, tone, and visual guidelines across all channels

Relationship Management

Collaborate with agencies, production vendors, influencers, and external partners to support marketing initiatives when needed
Support the SBD team in preparation of pitch decks, brochures, proposals, and presentations that effectively showcase AAA to potential clients, students, and partners
Build and maintain strong relationships with industry stakeholders

Marketing Manager at ARCO Worldwide Services Limited

Job description