Digital Marketer / Social Media Manager at Amy Consulting

Confidential

Lagos, Nigeria Permanent

Published 1 month ago · Expires 3 weeks from now

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Job description

## Title: Digital Marketer / Social Media Manager

About the Role

This position offers a great opportunity for career growth in digital marketing and social media management.

Key Responsibilities

  • Plan, develop, and implement comprehensive digital and social media strategies to drive brand awareness, leads, and sales
  • Create, curate, edit, and schedule content for various digital platforms and social media channels, including developing content calendars
  • Design and execute paid advertising campaigns on social media platforms and manage email marketing campaigns
  • Act as the online voice of the brand, fostering community, engaging with followers, and managing online customer interactions
  • Track, measure, and report on key performance indicators (KPIs), using web analytics and other advanced metrics to analyze campaign success and identify areas for improvement

Required Qualifications

  • Bachelor's degree in Marketing, Communications, or a related field
  • Previous years of experience managing social channels and digital campaigns
  • Deep understanding of major social media platforms (Instagram, Facebook, LinkedIn, X, TikTok) and their algorithms
  • Experience with social media scheduling, content planning, and analytics tools
  • Strong ability to develop engaging and innovative content and campaigns
  • Good understanding of branding principles to ensure consistent messaging

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