Head, Digital Unit - Marketing Department at Trends Ventures
Trends Ventures
Lagos, Nigeria
Permanent
Published 1 month ago · Expires 3 weeks from now
Job description
## Title: Head of Digital Marketing
About the Role
This position offers a great opportunity for career growth within the marketing department at Trends Ventures in Lagos, Nigeria.
Key Responsibilities
- Lead the digital marketing unit, setting vision, strategy, and execution plans
- Develop and oversee integrated digital campaigns across web, social media, email, and paid channels
- Drive analytics and performance marketing to maximize ROI
- Manage digital content creation, including blogs, videos, infographics, and thought leadership pieces
- Collaborate with product and sales teams to align digital marketing with business objectives
- Ensure compliance with industry standards and data security best practices
- Monitor emerging digital trends and technologies, applying them to enhance brand positioning
- Mentor and manage a team of digital marketing professionals
Required Qualifications
- HND or Bachelor's degree in Marketing, Communications, Business, or related field
- Minimum 5–8 years of experience in digital marketing, with at least 3 years in a leadership role
- Proven expertise in digital strategy, analytics, and campaign management
- Strong knowledge of social media, marketing automation, and CRM tools
- Excellent leadership, communication, and project management skills
- Ability to innovate and adapt in a fast-paced environment
Preferred Qualifications
- Experience in engineering, technology, or security-related industries