Offre fiable

Brand Executive - Personal Care

Pwani Oil

Mombasa, Kenya CDI

Publiée il y a 2 mois · Expire dans 3 semaines

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Description du poste

A top employer is now accepting applications for this role. Key Responsibilities:
  • Support development and execution of brand strategies and annual marketing plans. 
  • Assist in managing end-to-end product innovation, packaging updates, and reformulations. 
  • Track brand performance through market data, sales reports, and consumer insights. 
  • Coordinate brand ATL & BTL marketing activities in collaboration with internal teams & agencies.
  • Work closely with sales, trade marketing, R&D, and production teams to ensure brand consistency.
  • Monitor competitor activity and identify growth opportunities.
  • Manage brand budgets, timelines, and agency relationships.
  • Support brand visibility initiatives and ensure compliance with brand guidelines.
Required Qualifications:
  • Bachelor's degree in Marketing, Business, Commerce, or related field.
  • Atleast 5 years work experience with 3 years' in brand management.
  • Must have experience in personal care or beauty.
  • Strong understanding of consumer behaviour and market dynamics.
Skills: & COMPETENCIES
  • Strong analytical skills with ability to interpret market and sales data. Creative thinker with a passion for brand building.
  • Excellent communication and presentation skills. Project management and multitasking ability.
  • Proficiency in MS Office; familiarity with digital marketing tools & Power BI is a plus.
  • Team player with strong collaboration skills.

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