Brand Executive - Personal Care

A top employer is now accepting applications for this role. Key Responsibilities: - Support development and execution of brand strategies and annual marketing plans.  - Assist in managing end-to-end product innovation, packaging updates, and reformulations.  - Track brand performance through market data, sales reports, and consumer insights.  - Coordinate brand ATL & BTL marketing activities in collaboration with internal teams & agencies. - Work closely with sales, trade marketing, R&D, and production teams to ensure brand consistency. - Monitor competitor activity and identify growth opportunities. - Manage brand budgets, timelines, and agency relationships. - Support brand visibility initiatives and ensure compliance with brand guidelines. Required Qualifications: - Bachelor's degree in Marketing, Business, Commerce, or related field. - Atleast 5 years work experience with 3 years' in brand management. - Must have experience in personal care or beauty. - Strong understanding of consumer behaviour and market dynamics. Skills: & COMPETENCIES - Strong analytical skills with ability to interpret market and sales data. Creative thinker with a passion for brand building. - Excellent communication and presentation skills. Project management and multitasking ability. - Proficiency in MS Office; familiarity with digital marketing tools & Power BI is a plus. - Team player with strong collaboration skills.