Social Media Coordinator - Real Estate Sector at Peoplelink Consultants Ltd
Confidential
Nairobi, Kenya
Permanent
Published 1 month ago · Expires 3 weeks from now
Job description
## Title: Social Media Coordinator – Real Estate
Position Overview
This position offers a great opportunity for career growth in the real estate sector. You will manage and develop social media strategies for a luxury real estate brand, creating engaging content across multiple platforms while building a strong visual identity.
Key Responsibilities
- Manage and grow all company social media platforms (Instagram, Facebook, LinkedIn, TikTok)
- Design and publish engaging content including graphics, videos, reels, and posts aligned with the company's luxury brand
- Create compelling captions, campaigns, and stories tailored to real estate audiences
- Develop monthly and quarterly social media strategies and build content calendars aligned with project launches
- Plan lead-generation funnels and coordinate with sales teams
- Create themed campaigns featuring launches, testimonials, progress updates, and educational content
- Maintain cohesive visual identity across all content using typography, color psychology, and luxury branding principles
- Create high-quality reels, animations, and video edits
- Produce 3D mockups, logo reveals, and property walkthroughs
- Capture and edit professional real estate photos and videos using drones and gimbals for premium visual quality
- Develop weekly content calendars and approval workflows
- Maintain organized content storage and project management systems
- Implement basic SEO strategies for YouTube and website optimization
Required Qualifications
- Diploma or Degree in Marketing, Graphic Design, Communication, or related field
- 4–5 years of proven experience in social media management and design
- Mandatory: Prior experience in real estate marketing
- Strong portfolio of past work to be submitted with application
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects) and/or Canva Pro
- Photography and video editing skills
- Good understanding of Nairobi's real estate market
- Ability to join immediately
Location
Nairobi, Kenya