Tender Notice for Provision of Social Media Partnership

Introduction

Mantis Akagera Game Lodge invites qualified and experienced service providers to submit proposals for social media partnership services. This engagement will encompass strategic planning, creative development, daily management, reporting, and brand protection of digital and social media presence in alignment with Mantis brand standards, hotel marketing objectives, and regulatory requirements.

Overview

Social media refers to web-based interactive platforms including, but not limited to, X (formerly Twitter), Facebook, Instagram, LinkedIn, YouTube, WhatsApp, Snapchat, and TikTok.

The objective of this partnership is to engage target audiences through compelling, high-quality content that supports brand positioning, revenue growth, and reputation management, while adhering to regional usage requirements and Mantis brand guidelines.

Scope of Work

The appointed partner will work closely with the General Manager and hotel leadership teams and will be responsible for the following:

Social Media Platforms & Governance

• Advise on the most appropriate platforms in line with hotel marketing objectives and target markets
• Create and maintain official accounts with consistent branding, imagery, and accurate information
• Maintain full records of all login credentials, emails, two-factor authentication details, and authorized access, to be lodged with the General Manager and Financial Controller
• Provide access to Mantis Regional Marketing teams when required

Content Strategy & Planning

• Develop a rolling 90-day Social Media Content Plan aligned with the Sales & Marketing strategy
• Ensure all plans are approved by the General Manager prior to implementation
• Guarantee compliance with Mantis brand voice, tone, visual identity, hashtags, and keyword strategy
• Obtain General Manager approval for any deviations from brand standards