Marketing Manager at Paras Energy

About the Role

We invite applications from suitably qualified candidates for the position of Marketing Manager. This is a dynamic role focused on business development, marketing strategy, and sales performance in the industrial CNG sector.

Key Responsibilities

Business Development

• Identify and develop new industrial customers for CNG supply across manufacturing clusters, industrial zones, and Free Trade Zones
• Conduct market mapping to identify high-potential gas consumers currently using diesel, LPG, or fuel oil
• Prepare techno-commercial proposals, negotiate pricing, and finalize long-term CNG supply agreements
• Coordinate with technical and operations teams for feasibility studies, pipeline routing, and station connectivity

Marketing & Client Relations

• Develop marketing strategies to promote CNG as a cleaner and cost-effective fuel alternative for industries
• Build and maintain strong client relationships with plant heads, procurement, and sustainability teams
• Organize customer visits, presentations, and technical demonstrations to showcase CNG benefits
• Gather market intelligence on competitor pricing, customer switching trends, and policy updates

Sales Planning & Performance

• Achieve assigned monthly and annual volume targets for industrial CNG sales
• Track sales performance, collection status, and customer satisfaction metrics
• Coordinate with finance for invoicing, credit control, and timely payment collection
• Prepare weekly MIS and performance dashboards for management review

Coordination & Execution

• Work closely with project and logistics teams for customer connectivity, cascade supply, and delivery schedules
• Support legal and commercial departments in drafting and executing gas supply agreements

Required Qualifications

• HND or Bachelor's degree in a relevant field
• Minimum 5 years of work experience
• Strong leadership and team management skills
• Proficiency in MS Office (Word, Excel, and PowerPoint) for report preparation
• Excellent interpersonal and communication skills
• Ability to work on weekends when required
• Resident in Lagos or willing to relocate at own expense

Location

Lagos, Nigeria