Marketer (Computer & App Product Specialist) at Jamub Group

Jamub Group

Lagos, Nigeria CDI

Publiée il y a 1 mois · Expire dans 3 semaines

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Description du poste

## Title: Marketer - Computer & App Product Specialist

Job Summary

We are seeking a qualified Marketer (Computer & App Product Specialist) to develop, execute, and manage marketing strategies that promote the company's computer products, mobile applications, and digital solutions.

The ideal candidate is a self-starter who can work independently, generate leads, design effective marketing campaigns, and drive measurable growth in product visibility and sales. This role requires a strong background in computer and app marketing, digital advertising, customer engagement, and product promotions.

Key Responsibilities

  • Develop and implement marketing strategies for computer products, software tools, and mobile applications
  • Identify target markets and define effective marketing approaches to reach intended users
  • Conduct market and competitor research to understand industry trends and customer needs
  • Create annual and quarterly marketing plans with measurable objectives
  • Plan and execute user acquisition campaigns for mobile apps through online and offline channels
  • Optimize product performance using SEO, ASO (App Store Optimization), and online ranking strategies
  • Manage app listings, descriptions, screenshots, and updates on Google Play Store and Apple App Store
  • Track and improve app performance metrics including downloads, engagement, retention, and conversion rates
  • Drive traffic and conversion through online channels such as Meta Ads, Google Ads, TikTok Ads, and email marketing
  • Manage the company's digital presence across website, social media pages, blogs, and online communities
  • Design landing pages and funnels that support sales goals and lead-generation activities
  • Implement CRM strategies to nurture leads and follow up on prospects
  • Create compelling marketing content for social media, product campaigns, videos, banners, and email newsletters
  • Work with designers and the product team to ensure brand consistency across all touchpoints

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