Digital Sales Manager (E-Commerce) at Najec FMCG Limited

About the Role

An exciting opportunity has arisen for a motivated professional to lead and manage the company's digital sales operations across all online platforms — including the MyKiaKia.com website, WhatsApp Business, social media stores, and B2B client channels. The role requires a data-driven, creative, and highly organized professional capable of bridging sales, marketing, and technology to deliver measurable growth.

Role Objective

To drive revenue growth, conversion optimization, and customer retention across all digital channels while managing end-to-end e-commerce operations.

Key Responsibilities

Sales & Revenue Growth

• Plan, execute, and achieve monthly and quarterly digital sales targets
• Develop and manage online campaigns, discounts, and promotional sales
• Track order performance and ensure conversion rate optimization
• Coordinate with warehouse and operations to ensure product availability and delivery timelines

E-Commerce Platform Management

• Manage all digital listings: product images, pricing, and descriptions on MyKiaKia.com
• Maintain product accuracy and ensure synchronization between inventory and online catalog
• Supervise order processing from cart to payment, dispatch, and confirmation
• Work closely with the tech team to resolve website issues and ensure uptime

Digital Marketing Coordination

• Work with the marketing team to launch and monitor paid campaigns on Facebook, Instagram, TikTok, and Google
• Implement remarketing, cart abandonment recovery, and customer retargeting campaigns
• Measure ROI on campaigns and report insights to management

Customer Relationship & CRM

• Supervise WhatsApp Business, Instagram DMs, and email response teams
• Track leads, inquiries, and close rates daily
• Maintain customer data and follow-up lists through CRM tools
• Coordinate after-sales activities

Reporting Structure

Reports to: Chief Executive Officer (CEO) / Head of Operations

Employment Details

Work Type: Full-Time (On-site / Hybrid)
Location: Lagos, Nigeria