Content Creator at Halifield Schools

About the Role

You'll create compelling visual and written content across our digital platforms, telling the Halifield Schools story through social media, videos, graphics, and marketing materials. This is a hybrid position offering flexibility to work both on-campus and remotely.

Key Responsibilities

• Create engaging content for social media platforms (Instagram, Facebook, Twitter, LinkedIn, TikTok)
• Produce high-quality photos and videos of school events, activities, and campus life
• Design graphics, flyers, and promotional materials for school programs and events
• Write compelling captions, blog posts, and website content
• Edit and produce short-form videos and reels showcasing student achievements and school life
• Develop content calendars and maintain consistent posting schedules
• Monitor social media engagement and analytics to optimize content strategy
• Capture testimonials from students, parents, and staff
• Create newsletters and email marketing content
• Collaborate with teachers and staff to highlight academic programs and achievements
• Maintain brand consistency across all content and platforms
• Stay current with social media trends and best practices
• Respond to comments and messages in a timely, professional manner
• Support school marketing campaigns and enrollment initiatives

Qualifications

• Diploma or degree in Marketing, Communications, Media Studies, Graphic Design, or related field
• Proven experience in content creation and social media management
• Proficiency in design tools (Canva, Adobe Creative Suite: Photoshop, Illustrator, Premiere Pro)
• Strong photography and videography skills
• Excellent writing and storytelling abilities
• Knowledge of social media platforms and analytics tools
• Creative mindset with attention to detail
• Ability to work independently and meet deadlines
• Strong organizational and time management skills