Marketing Executive at Wiseki Technologies

Job Summary

An established company is seeking a Marketing Executive to play a key role in driving the company's marketing and communications strategy through creative storytelling, SEO optimization, and targeted content marketing.

The ideal candidate will be a versatile marketer with strong content development skills, a solid understanding of digital marketing trends, and hands-on experience managing blog posts, newsletters, and email marketing campaigns that convert leads into loyal users.

This role requires a balance of creativity and analytical ability — someone who can write compelling content, optimize for search engines, manage digital marketing channels, and work closely with the Head of Marketing to execute impactful campaigns that align with the company's goals.

Key Responsibilities

Content Strategy & Creation

• Develop, write, and edit high-quality and engaging content for blogs, newsletters, website pages, landing pages, and social media
• Collaborate with the Head of Marketing to design and execute monthly content calendars aligned with business objectives
• Ensure brand voice, tone, and messaging consistency across all marketing materials
• Research industry trends to generate fresh, relevant, and audience-driven content ideas

SEO & Web Optimization

• Develop and implement effective SEO strategies to improve search engine ranking and drive organic traffic
• Conduct keyword research, on-page and off-page optimization, and link-building strategies
• Analyze website performance metrics using SEO tools such as Google Analytics, Search Console, and SEMrush
• Collaborate with developers and designers to optimize website content for performance and user experience

Email Marketing & Lead Nurturing

• Create and manage engaging email campaigns for customer communication, product updates, and promotional content
• Develop persuasive and visually appealing copy to increase open and click-through rates