Marketing Executive at Ultimus Holdings

About the Role

This is a critical position within the Ultimus Holdings leadership team. You will plan and execute comprehensive marketing campaigns focused on lead generation and brand building across multiple platforms and channels.

Marketing Communications Responsibilities

You will develop and execute internal and external communication strategies designed to drive revenue growth for the organization.

Key Responsibilities

• Develop digital and traditional marketing strategies aligned with company goals and objectives
• Coordinate marketing campaigns with sales activities to maximize effectiveness
• Oversee and manage the marketing budget
• Manage marketing campaigns across print, broadcast, and online platforms to meet customer expectations and build brand credibility
• Analyze marketing campaign performance and create comprehensive reports
• Write, edit, and distribute content across designated brand communication channels
• Update and manage all digital platforms and websites with relevant, accurate, and current information
• Effectively manage social media platforms for all designated brands
• Ensure security of social media and digital collateral across all brands
• Analyze web traffic metrics and recommend solutions to enhance online presence
• Continuously improve SEO/SEM performance for brand websites and overall digital footprint
• Monitor SEO/SEM, marketing, and sales performance metrics to forecast trends across all company divisions
• Stay current with digital technology developments and industry best practices
• Develop high-quality marketing materials that align with brand strategy
• Manage the lifecycle of social media sponsored ads, Google Display Ads, and promotional activations across designated brands

Location

Lagos, Nigeria