Market Surveyor at Saturn Epic Energy and Gas Global Co. Ltd

Saturn Epic Energy and Gas Global Co. Ltd

Lagos, Nigeria CDI

Publiée il y a 1 mois · Expire dans 4 semaines

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Description du poste

## Title: Market Surveyor

About the Role

As a Market Surveyor, you will play a critical role in understanding consumer behavior, competitor activities, pricing trends, and regulatory dynamics. Your insights will help the organization optimize distribution, tailor marketing strategies, and identify growth opportunities in the LPG market.

Key Responsibilities

Market Research & Analysis

  • Conduct field surveys to assess LPG demand across residential, commercial, and industrial segments
  • Analyze competitor pricing, product offerings, and promotional strategies
  • Monitor market trends, seasonal fluctuations, and emerging customer preferences

Data Collection & Reporting

  • Gather data on LPG consumption patterns, customer satisfaction, and brand perception
  • Compile and present findings in structured reports for management review
  • Use tools such as questionnaires, interviews, and digital platforms to collect data

Pricing & Competitor Intelligence

  • Track retail and wholesale LPG prices across different regions
  • Identify pricing gaps and recommend adjustments to remain competitive
  • Evaluate competitor distribution networks and customer engagement tactics

Regulatory & Compliance Monitoring

  • Stay updated on government policies, safety regulations, and licensing requirements affecting LPG sales
  • Report any changes that could impact operations or pricing

Customer & Distributor Engagement

  • Interact with retailers, distributors, and end-users to understand challenges and expectations
  • Provide feedback to sales and marketing teams to improve service delivery

Strategic Recommendations

  • Suggest new market entry points or underserved areas for expansion
  • Recommend promotional campaigns based on consumer insights
  • Support product development by identifying gaps in current offerings

Skills & Qualifications

  • Degree in Marketing, Business Administration, Economics, or related field
  • Strong analytical skills

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