Lead, Public Relations, Marketing and Media at OBSIDIAN Capital Limited

OBSIDIAN Capital Limited

Lagos, Nigeria CDI

Publiée il y a 1 mois · Expire dans 3 semaines

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Description du poste

An established company is recruiting for the following position. Job Description
  • We are looking for a highly strategic, creative and execution-focused Public Relations, Marketing and Media Lead to join the firm.
  • This is a critical role responsible for creating, sustaining, perpetuating and managing the firm’s marketing, branding and public relations activities. The successful candidate will be tasked with shaping and amplifying the firm’s market presence, strengthening its brand positioning, and ensuring consistent and strategic visibility across key markets.
  • The firm has not historically engaged in active, structured marketing. This role therefore requires an individual capable of building a marketing and PR platform from the ground up, developing strategy and executing with precision.
  • The position requires close interaction with senior leadership, including the Managing Partner, and regular engagement with media organisations, journalists and external content partners. Cultural fit is critical, and it is vital that the candidate shares and upholds our values and beliefs. An understanding of financial services, investment banking and wealth management is preferred.
Key Responsibilities Marketing Strategy & Brand Positioning:
  • Develop and implement a comprehensive marketing and communicationsstrategy aligned with the firm’s growth objectives.
  • Define the firm’s brand positioning across Wealth Management and InvestmentBanking.
  • Create structured annual marketing and media plans with measurable objectives.
  • Identify target client segments and develop tailored messaging frameworks.
  • Ensure consistent brand voice and positioning across all communication channels.
Public Relations & Media Management:
  • Build and maintain relationships with key journalists, editors and media platforms.
  • Proactively secure favourable mentions, features and interviews.
  • Draft and distribute press releases and official corporate communications.
  • Manage crisis communication where necessary.
  • Arrange and coordinate interviews and media appearances for senior leadership, including the Managing Partner.
  • Prepare briefing materials and talking points for outward-facing engagements.
Social Media & Digital Presence:
  • Develop and execute a structured social media strategy to increase visibility and engagement.
  • Manage and maintain the firm’s LinkedIn, Instagram, X and other relevant platforms.
  • Create and curate high-quality content to position the firm as a market leader.
  • Monitor analytics and adjust strategy based on performance data.
  • Ensure consistent posting cadence and audience growt...

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