Field Growth Associate at Club Concierge Africa

Job Purpose

The Growth Associate is responsible for driving customer acquisition, lead generation, brand visibility, and revenue growth across Club Concierge's services and products. The role supports both physical and digital growth initiatives, ensuring consistent funnel expansion, conversion optimization, and performance reporting.

Key Responsibilities

Lead Generation & Customer Acquisition

• Execute growth strategies to acquire new clients and partners
• Conduct on-ground activation campaigns, outdoor engagements, and outreach activities
• Generate leads through events, partnerships, cold outreach, and community networks
• Track and report leads generated and conversions achieved

Digital & Social Growth Support

• Support digital marketing activities including content distribution, social media engagement, and online lead capture
• Collaborate with the digital team to run campaigns, retargeting activities, and funnel optimization
• Monitor inquiries from social media, website, WhatsApp, and other digital channels and ensure fast response time

Sales Funnel & Conversion Support

• Follow up on leads from campaigns, referrals, and activations
• Schedule demos, consultations, and onboarding sessions for prospects
• Work closely with the Sales and Customer Experience team to ensure leads convert into paying clients
• Maintain accurate CRM records

Market Activation & Community Engagement

• Represent Club Concierge at activations, events, exhibitions, religious gatherings, corporate functions, and partner locations
• Promote GoTravelCC, CCI experiences, and other verticals during activations
• Build relationships within communities, campuses, churches, lifestyle hubs, and business clusters to drive awareness

Research & Insights

• Conduct competitor research and gather market intelligence for strategic planning
• Monitor customer behaviors, feedback, and market trends