Digital Marketing Officer

Position Overview

Join Nirvana Synergy as a Digital Marketing Officer and play a key role in developing, executing, and overseeing the company's digital marketing activities. In this position, you will promote brand visibility, generate leads, drive sales growth, and strengthen online customer engagement.

Job Details

• Location: Okota, Lagos, Nigeria
• Reports To: Marketing Manager

Key Responsibilities

• Develop and implement digital marketing strategies aligned with company objectives
• Manage the company's social media platforms and online presence
• Create, schedule, and monitor digital content including graphics, videos, captions, and campaigns
• Execute online advertising campaigns and promotions
• Track and analyze campaign performance and prepare monthly marketing reports
• Respond professionally to online enquiries and customer interactions
• Maintain and update the company's website and digital assets
• Ensure consistent brand voice and compliance with marketing standards
• Collaborate with the sales team to drive lead generation and conversions
• Stay updated on digital marketing trends and tools

Required Qualifications

• Minimum OND/HND/B.Sc. in Marketing, Mass Communication, Business Administration, or related field
• Minimum of 3 years of experience in digital marketing or a related role
• Certification in digital marketing (advantageous)
• Must reside within Okota, Ago, Isolo and environs

Required Skills and Competencies

• Strong digital communication and content creation skills
• Knowledge of social media marketing tools and platforms
• Basic graphic design and content editing skills
• Analytical and reporting skills
• Ability to work independently and meet deadlines
• Professional and ethical conduct

Key Performance Indicators (KPIs)

• Growth in online engagement and followers
• Lead generation and conversion rates
• Timely delivery of digital campaigns
• Brand consistency and quality of content
• Monthly performance metrics