Content / Digital Marketing Manager at D-Tech Centrix

About the Role

We are seeking a qualified candidate to join our team as a Content and Digital Marketing Manager. In this role, you will shape our digital voice, curate engaging content, enhance brand visibility, and foster audience engagement. This position blends creative artistry, technical skills, strategic thinking, and brand management expertise.

Key Responsibilities

• Produce, edit, and optimize infographics and video content, including motion graphics, for our website, YouTube channel, and other digital platforms
• Develop and implement a comprehensive digital marketing and brand strategy, ensuring brand cohesiveness across all touchpoints
• Manage the company's YouTube channel, optimizing content for search, engagement, and monetization
• Create compelling visuals and motion graphics that resonate with our brand's essence and marketing initiatives
• Develop and optimize ad campaigns that align with our brand voice and goals
• Enhance online visibility through effective search engine optimization (SEO) and search engine marketing (SEM) strategies
• Analyze and report on content and brand performance, utilizing insights to refine and adapt strategies
• Collaborate with sales, product, and development teams to synchronize marketing content and brand initiatives with business objectives
• Stay updated with the latest trends in digital marketing, motion graphics, brand management, and content creation

Required Qualifications

• Bachelor's Degree in Marketing, Graphic Design, Digital Media, or a related field
• Minimum 3 years of experience in digital marketing, content creation, graphic and motion graphics design, and brand management
• Portfolio of previous work demonstrating your expertise
• Proficiency in video and motion graphics editing tools such as Adobe Premiere Pro and After Effects

Location

Lagos, Nigeria