Social Media Strategist
AL Treuhand Better Design Limited
Abuja, Nigeria
Permanent
Published 1 month ago · Expires 3 weeks from now
Job description
We invite applications from suitably qualified candidates.
Key Responsibilities
- Lead the storytelling, creative direction and vision for all project documentaries, ensuring alignment with business objectives and brand identity.
- Develop and execute comprehensive social media strategies aligned with business goals
- Plan, create, and manage content calendars across all social media platforms (Instagram, Facebook, X/Twitter, LinkedIn, TikTok, etc.)
- Collaborate with the design,production,marketing, and operations teams to produce engaging visuals.
- Monitor social media trends, tools, and best practices to keep content fresh and relevant
- Manage online community engagement by responding to comments, messages, and inquiries professionally
- Track, analyse, and report on social media performance using analytics tools
- Optimise content and campaigns based on insights and performance data
- Plan and manage paid social media campaigns.
- Ensure brand voice, tone, and messaging consistency across all platforms
- Monitor competitor activity and industry tren
- Ensure the production of high-quality content that enhances the reputation of the Al-Treuhand brand.
- Develop compelling narratives that communicate the impact of constructionand architectural projects and their value to our clients.
- Create, direct, and edit high-quality videos, including promotional materials, client project documentaries, and social media content.
- Stay up-to-date on design trends, software, and industry innovations to continuously bring fresh ideas to the team.
- Maintain compliance with copyright regulations by securing rights for video, images, and soundtracks.
- A minimum of a Bachelor’s Degree in Marketing, Mass Communication, Public Relations, or a related field
- Minimum of 2to 5 years experience managing social media accounts for a brand.
- Proven experience growing social media accounts and engagement
- Strong understanding of social media algorithms and analytics
- Excellent written and verbal communication skills
- Experience with social media management tools (Meta Business Suite, Hootsuite, Buffer, etc.)
- Basic graphic design and video editing skills is an added advantage
- A keen eye for detail and a deep understanding of color, typography, layout, and composition.
- Strong verbal and written communication skills, with the ability to clearly present ideas and feedback.
- Ability to work under pressure, manage multiple projects simultaneously, and meet deadlines. ...