Social Media Specialist / Content Writer at Marsand Bespoke Joinery Limited

Marsand Bespoke Joinery Limited

Lagos, Nigeria Permanent

Published 1 month ago · Expires 3 weeks from now

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Job description

We are looking for a qualified candidate to fill this position. About the Role - We are seeking a creative, organised, and digitally skilled Social Media Specialist & Content Writer to manage our online presence across all platforms. The ideal candidate will create engaging content, grow our audience, and strengthen the company’s brand identity. - This role requires someone who understands social media trends, storytelling, and effective online communication. Key Responsibilities Content Creation: - Develop compelling written content for social media, websites, blogs, email newsletters, and promotional materials. - Create captions, scripts, taglines, and storytelling content tailored to each platform. - Work with graphic designers and photographers to produce high-quality visual content. Social Media Management: - Manage daily posting on platforms such as Instagram, Facebook, TikTok, LinkedIn, and X. - Plan monthly content calendars to align with marketing goals and campaigns. - Respond to comments, messages, and audience inquiries promptly and professionally. Brand Awareness & Growth: - Increase online visibility and followers through organic engagement, content consistency, and trend utilisation. - Research competitors and industry trends to ensure the company remains relevant and competitive. - Maintain a consistent brand voice across all digital channels. Analytics & Reporting: - Track performance metrics such as reach, engagement, impressions, and conversions. - Prepare weekly or monthly social media reports for management review. - Recommend improvements based on data insights. Campaign Development: - Assist in planning and executing marketing campaigns, promotions, and product launches. - Write content for adverts and paid promotions where necessary. - Support overall brand communication efforts. Qualifications - Interested candidates should possess a Bachelor's Degree with 5-10 years experience. Skills & Competencies: - Excellent writing, editing, and storytelling skills. - Strong understanding of all major social media platforms and their algorithms. - Ability to generate fresh ideas and adapt to trends quickly. - Basic knowledge of design tools (Canva, CapCut, or similar). - Strong organisational and time-management abilities. - Ability to work independently and meet deadlines. - Creativity, attention to detail, and a sense of branding. Check how your CV aligns with this job

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