Senior Performance Marketing Specialist (Meta Ads, Google Ads & Email Automation) at CluxMedia Limited

About the Role

CluxMedia is expanding its growth and acquisition team, and we're looking for a multi-channel Senior Performance Marketing Specialist who can confidently lead Meta Ads, Google Ads, and Email Automation/CRM strategies for both local and international brands.

This role requires someone who is highly analytical, ROI-driven, and proficient across the full digital growth stack — from paid acquisition to retention. You will manage large budgets, execute complex funnels, and collaborate with creative and product teams to deliver measurable business results.

If you excel at turning data into performance, optimizing campaigns at scale, and driving predictable revenue growth, this role is for you.

Key Responsibilities

Paid Ads (Meta & Google)

• Plan, launch, and scale high-performing campaigns across Facebook, Instagram, Audience Network, Google Search, Display, and YouTube
• Manage and optimize ₦5M+ monthly ad budgets
• Conduct audience segmentation, keyword research, and funnel strategy planning
• Run A/B tests for creatives, copy, and landing experiences
• Set up and maintain tracking systems (Pixel, CAPI, Tag Manager, GA4)
• Generate weekly performance reports with actionable insights

Email & CRM Automation

• Build automated campaigns: welcome flows, nurture sequences, re-engagement, and retention
• Build and manage large email lists while optimizing for deliverability, conversions, and revenue
• Write, design, and test high-performing email templates through A/B testing
• Track and report weekly open rates, click-through rates, conversions, and revenue attribution
• Integrate email systems with CRM and lead management platforms

About You

While this role covers Meta Ads, Google Ads, and Email/CRM, you don't need to be an expert in all three channels to apply. If you have strong skills in any one of the core performance channels, we want to hear from you. Exceptional specialists are welcome.