Sales Executive - Eti-Osa at BOGO Beverages

Job Summary

BOGO Beverages is seeking a proactive and target-driven Sales Executive to join our vibrant team. The ideal candidate will be responsible for driving sales growth, managing distributor and retail relationships, and ensuring strong market visibility across key locations in Lagos. This role requires solid beverage industry experience and an excellent understanding of Lagos retail dynamics.

Key Responsibilities

• Develop and implement effective sales and distribution strategies to achieve sales targets
• Build and maintain strong relationships with distributors, wholesalers, and retail partners
• Identify new business opportunities and develop plans to increase product penetration
• Conduct regular field visits to ensure product availability, visibility, and compliance with merchandising standards
• Track competitor activities, market trends, and consumer preferences to inform sales strategy
• Negotiate pricing, delivery, and trade terms with customers to maximize profitability
• Resolve customer complaints efficiently while maintaining strong customer satisfaction
• Prepare and submit accurate sales reports, forecasts, and market insights to management

Requirements

• Minimum OND/HND/B.Sc. in Marketing, Business Administration, or related field
• Minimum 3 years' proven sales experience in the beverage or FMCG sector
• Strong understanding of the Lagos market, particularly Eti-Osa and surrounding areas
• Excellent communication, negotiation, and interpersonal skills
• Ability to work independently, meet targets, and thrive under minimal supervision
• Analytical mindset with strong problem-solving and reporting abilities
• Must own a car and possess a valid driver's license
• Willing to travel within assigned territories
• Currently reside in Lagos (preferably within or near Eti-Osa)