Sales Associate, Exhibition (Tradeshow) at Etcon Analytical and Environmental Systems & Services Limited
Etcon Analytical and Environmental Systems & Services Limited
Lagos, Nigeria
Permanent
Published 1 month ago · Expires 3 weeks from now
Job description
We invite applications from suitably qualified candidates.
Job Description
- A Sales Associate in an exhibition setting plays a pivotal role in both customer engagement and the operational success of event spaces.
- This position uniquely blends sales expertise with a deep appreciation for exhibitions, ensuring that visitors have enriching experiences while driving revenue through sales and event promotion.
- Customer Engagement & Sales.
- Prepare proposals and promotional materials for the Exhibition
- Client Relations Management
- Contribute to marketing efforts, including social media promotion and email campaigns.
- Gather and analyze customer feedback to inform future exhibitions and sales strategies.
- Selling exhibition stands and sponsorships, particularly for B2B events, with a focus on relationship-building and revenue growth
- Creative proposal development and market trend awareness remain central, alongside relationship cultivation with exhibitors and sponsors.
- Meet and exceed sales targets, whether for exhibition stands, sponsorship packages, or touring exhibitions.
- Prospect, qualify, and close new leads, including developing new accounts and nurturing existing client relationships.
- Build and maintain long-term strategic partnerships with exhibitors or sponsors.
- Manage exhibitor clients at events, including handling pre-show bookings, on-site coordination, and post-event rebooking.
- Deliver sales presentations and craft compelling proposals to effectively communicate value and close opportunities.
- Work alongside marketing teams to integrate sponsorship opportunities and maximize exposure for clients.
- Monitor market trends, conduct competitive analysis, and identify growth areas to inform sales strategies.
- Attend industry events and conferences to expand networks, gain insights, and promote the company.
- Coordinate with production or operations teams to ensure client contracts align with exhibition floor plans and logistical considerations.
- Maintain accurate records of sales activity, pipeline status, and client data using CRM systems like Salesforce.
- Offer input on exhibition design, service improvements, and product or concept development.
- Seamless coordination between marketing, production, and client management, ensuring consistency from contract to booth layout.
- Stay updated through professional development, workshops, publications, and networking.
- Exhibition Support & Inventory Management
- Maintain accurate records of inventory, including sales do...