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National Sales Manager

Rovingheights

Lagos, Nigeria Permanent

Published 1 month ago · Expires 3 weeks from now

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Job description

## Title: National Sales Manager

Role Summary

The National Sales Manager will be responsible for the revenue performance, operational excellence, and market expansion of all Rovingheights physical outlets, online platforms, and B2B channels across Nigeria. You will lead the "Hub-and-Spoke" expansion strategy, ensuring that incumbent sales channels continue to grow and new stores hit their Year 1 profitability targets while maintaining the premium "Rovingheights Experience."

Key Responsibilities

Strategic Sales & Revenue Growth

  • Refine and execute the annual national sales plan to achieve revenue targets across all locations
  • Implement dynamic pricing strategies and localized promotions for regional hubs (Abuja, Kaduna, and Lagos)
  • Oversee the B2B/Corporate Sales division, targeting law firms, corporates, schools, and multinational corporations for library stocking and executive gifting

Regional Expansion & Operations

  • Standardize the "Rovingheights SOP" (Standard Operating Procedure) across new cities to ensure brand consistency
  • Work closely with the Logistics Manager to optimize inventory turnover at regional hubs
  • Conduct monthly "Store Health Audits" focusing on visual merchandising, staff product knowledge, and customer wait times

Data Analytics & Inventory Management

  • Utilize POS data to identify "Dead Stock" and "Bestsellers" by region, ensuring stores do not hold inventory that is trending elsewhere
  • Monitor Customer Acquisition Cost (CAC) and Lifetime Value (LTV) for new regional loyalty programs

Leadership & Talent Development

  • Recruit, train, and mentor Branch Managers for new regional clusters
  • Foster a high-performance culture through a "Book-Smart" sales team—ensuring every staff member is a literary consultant, not just a bookseller

Candidate Profile

Requirements

  • Minimum of 7–10 years of experience in Retail Management, FMCG, or Luxury Brand Management

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