Marketing Manager at Smart Partners

Job Summary

Smart Partners is expanding its dynamic team and seeking a strategic Marketing Manager to drive brand visibility, customer acquisition, and revenue growth. This role oversees all marketing operations, including digital marketing, campaigns, content creation, and market research.

Key Responsibilities

• Develop and implement comprehensive marketing strategies aligned with business goals
• Manage digital marketing channels including social media, SEO, and email campaigns
• Conduct market research to identify trends, customer insights, and business opportunities
• Oversee creation of marketing materials, content, and brand assets
• Manage marketing budgets and track campaign performance metrics
• Collaborate with sales, product, and management teams to support business objectives
• Analyze ROI and prepare periodic marketing performance reports
• Manage external agencies, vendors, and partners as required

Requirements

• Bachelor's degree (BSc/HND) in Marketing, Business Administration, or related field
• 5–7 years of experience in marketing; managerial experience preferred
• Strong knowledge of digital marketing tools and analytics
• Excellent communication, creativity, and leadership skills
• Ability to manage multiple projects and meet deadlines

Location

Lagos, Nigeria