Hotel Sales & Marketing Executive at Efezi Southsea Nigeria Limited
Confidential
Lagos, Nigeria
Permanent
Published 1 month ago · Expires 3 weeks from now
Job description
## Title: Hotel Sales & Marketing Executive
Position Summary
A Hotel Sales & Marketing Executive is responsible for promoting the hotel's services, increasing bookings, and building strong customer relationships. The role focuses on driving revenue through strategic sales, advertising, and marketing initiatives while ensuring the hotel maintains a strong brand image in the market.
Key Responsibilities
Sales & Business Development
- Identify and target potential clients including corporates, travel agencies, event planners, and tour operators
- Negotiate contracts and close deals for room sales, conferences, banquets, and events
- Build and maintain long-term relationships with key accounts
Marketing & Branding
- Develop and implement marketing strategies to promote the hotel
- Manage digital marketing campaigns including social media, email marketing, SEO, and online advertising
- Ensure the hotel's brand image is consistent across all platforms
Revenue Generation
- Drive occupancy rates and increase sales in rooms, F&B outlets, spa, and event spaces
- Work with the revenue management team to set competitive pricing strategies
- Monitor market trends and competitor activities to identify opportunities
Event & Promotion Management
- Plan and execute promotional events, hotel exhibitions, and trade shows
- Coordinate with internal departments to deliver successful events for clients
Customer Relationship Management
- Handle guest inquiries and provide information about hotel services
- Follow up on leads, bookings, and post-stay feedback to encourage repeat business
Reporting & Analysis
- Track sales performance, prepare reports, and present results to management
- Analyze marketing campaigns and adjust strategies for improved ROI
Collaboration with Hotel Departments
- Work closely with front office, banquet, and F&B teams to ensure smooth execution of sales commitments
- Support management in achieving overall hotel business goals