Head of B2B Partnerships & Distribution at Kanda Cosmetics and Natural Products Limited

Role Summary

You will own Kanda Natural's B2B growth by sourcing and onboarding retail partners and distributors, managing key accounts, co-creating trade marketing programs, and ensuring consistent distribution and sell-through. This is a senior, hands-on role for someone who can both strategize and execute.

Key Responsibilities

• Own new business development across retail, wholesale, hospitality, and institutional channels (spas, beauty stores, pharmacies, hotels, corporate gifting)
• Source, onboard, and manage distributors, stockists, and regional wholesalers; negotiate commercial terms and SLAs
• Build and maintain long-term, trust-based relationships with key accounts and channel partners
• Develop and execute territory go-to-market plans and channel-specific sales strategies
• Collaborate with marketing to create trade/promotional kits, POP displays, retail staff training, and joint promotions
• Represent Kanda at trade shows, buyer meetings, and B2B events
• Train and enable distributor teams and retail staff on product benefits, merchandising, and conversion techniques
• Track performance metrics (sell-in, sell-through, returns, stock levels) and produce regular pipeline and performance reports
• Identify opportunities for channel expansion (e.g., pharmacies, supermarket chains, corporate partnerships) and new revenue streams (private label, subscription, exports)
• Ensure customer service and logistics handoffs operate smoothly with fulfillment partners

Success Metrics (KPIs)

• 5-10 new stockists / 10-15 new distribution points in first 6 months
• Achieve monthly and quarterly sales targets
• Maintain 70% sell-through rate within 60 days
• Achieve at least one reorder per quarter per active distributor
• Establish presence in Lagos, Abuja, Kano, and Port Harcourt within 6-9 months

Required Experience & Profile

We are seeking a candidate with strong, demonstrable background in B2B partnerships and distribution. The more relevant and senior your experience, the better.