Growth Marketing Lead

A reputable organization seeks a dedicated individual for this role. Position Overview: - We are preparing for a soft launch and early growth phase. Building a product designed to create real value for creators, entrepreneurs, and businesses,and we believe in moving fast. - We are looking for an experienced growth marketing leadwho can help us generate momentum, validate positioning, and drive early adoption within a short timeframe. - As Marketing Lead, you will own our brand growth strategy and execution across all major digital channels. This is a hands-on role requiring both strategic thinking and fast execution. - You will work closely with the founders and product team to ensure marketing aligns with reality, delivers measurable traction, and supports rapid iteration. Key Responsibilities: Growth & Strategy: - Design and execute a short and long-term growth strategy focused on rapid traction - Identify and test high-leverage growth opportunities - Continuously analyse performance and optimise based on data Digital Marketing Execution: - Lead email marketing (launch sequences, onboarding, retention) - Optimise web and conversion funnels - Drive organic and paid social media growth - Plan and execute paid advertising campaigns - Shape and execute content marketing and positioning. Collaboration & Leadership: - Work directly with founders on messaging and go-to-market strategy - Align marketing efforts with product development - Set clear KPIs and report meaningful insights. Requirements: - Interested candidates should possess a Bachelor's Degree with experience in digital marketing or growth roles - Proven experience driving growth in startups or fast-moving environments - Strong understanding of funnels, performance marketing, and user psychology - Ability to execute quickly without heavy oversight - Comfortable working in ambiguous, high-pressure environments. Nice to Have: - Experience leading early-stage launches - Strong copywriting and storytelling skills - Hands-on experience with paid media platforms (Meta, Google, LinkedIn, etc.). What We Offer - Salary: N100,000 monthly. - High-impact role at a critical stage of the company - Direct access to decision-makers - Freedom to experiment and move fast - Competitive compensation with upside based on performance.