Field Marketer at La Campagne Tropicana Beach Resort

About the Role

We are seeking a qualified and energetic Field Marketer to represent our resort brand and drive customer engagement across various venues and events. In this role, you will be the face of the brand, executing on-ground marketing activations and converting customer interactions into bookings.

Key Responsibilities

• Represent the resort at roadshows, carnivals, trade fairs, schools, corporate events, malls, and community activations
• Distribute marketing materials and conduct product sampling and experience teasers
• Engage potential customers with compelling storytelling about the resort's African heritage, eco-tourism, and leisure offerings
• Generate leads and collect customer feedback from field interactions
• Drive on-the-spot bookings and convert field activation into confirmed reservations
• Execute creative marketing activations including pop-up experiences, street promotions, and cultural displays
• Support partnership activation with travel agencies, embassies, schools, and corporate organizations
• Track and report on daily activities, customer interactions, and achieved targets

Required Qualifications

• Minimum of OND/HND/B.Sc. in Marketing, Business, Communications, or a related field
• Proven experience as a Field Marketer, Brand Promoter, or similar role
• Strong communication, networking, and interpersonal skills
• Ability to work independently and deliver measurable results
• Demonstrated ability to convert field activation to bookings

Desired Qualities

• Creativity and energy in executing marketing activations
• Passion for hospitality and tourism industries
• Strong personal drive and commitment to achieving targets

Location

Lagos, Nigeria