Digital Marketing Manager

Daytona 247 People's Pharmacy and Supermarket

Lagos, Nigeria Permanent

Published 1 month ago · Expires 3 weeks from now

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Job description

This vacancy presents a chance to join a leading organization. Key Responsibilities: - Strategy Development: Creating long-term digital campaigns aligned with business goals. - Channel Management: RunningGoogle Ads,social mediacampaigns,email marketing, and website content. - Analytics & Reporting: Tracking performance metrics (KPIs) to measure success and improve future campaigns. - Budget Management: Ensuring cost-effective campaign execution. - SEO & Content: Enhancing online visibility throughsearch engine optimizationand content strategies. - Market Research: Identifying trends and analyzing competitors. - Campaign Management: Planning, launching, and overseeing advertising campaigns across various channels (social, email, digital, print). - Market Research & Analysis: Identifying target audiences, analyzing consumer behavior, and monitoring competitors to adjust tactics. - Brand Management: Ensuring consistent brand messaging and positioning. - Budget Oversight: Managing marketing funds to maximize ROI and cost efficiency. - Team Leadership: Hiring, training, and guiding marketing staff or external agencies. - Collaboration: Working with sales, product development, and leadership teams to ensure cohesive efforts. Job Requirements - HND / BSc holder only - Minimum of 4year experience - Good communication skills (written and verbal) - Good interpersonal skills. - Attention to detail. Essential Skills - Analytical Skills: Interpreting data to measure campaign success. - Creativity: Developing engaging content and concepts. - Communication: Strong verbal and written skills for messaging and stakeholder management. - Project Management: Managing multiple projects, deadlines, and priorities.

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