Digital Marketer at May Publishing Ltd

Job Summary

We are seeking a creative and results-driven Digital Marketer to join our growing digital media and publishing company. The ideal candidate will be responsible for developing, implementing, and managing online marketing strategies that increase brand awareness, drive audience engagement, and generate leads. You should be passionate about storytelling, skilled in digital tools, and proactive in creating campaigns that align with our vision of legacy, impact, and publishing excellence.

Key Responsibilities

• Plan and execute digital marketing campaigns across social media, email, and web platforms
• Create engaging content including graphics, captions, blogs, and short videos tailored to different platforms
• Manage company websites and social media pages, ensuring consistency in branding and messaging
• Monitor, analyze, and report on performance metrics such as engagement, reach, and conversion
• Optimize campaigns using SEO, keywords, and audience insights
• Collaborate with the team to promote books, authors, and publishing services
• Stay updated on industry trends and recommend new strategies for growth

Requirements

• Minimum Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
• Proven experience in digital marketing, content creation, or social media management
• Strong knowledge of social media platforms (Facebook, Instagram, LinkedIn, X, TikTok)
• Basic skills in Canva, Photoshop, or similar design tools
• Familiarity with SEO, email marketing, and website management
• Excellent written and verbal communication skills
• Creative thinking with the ability to work independently and meet deadlines

Preferred Qualifications

• Experience in the publishing, media, or creative industry
• Familiarity with marketing automation tools
• Photography, video editing, or graphic design skills

Compensation

Competitive salary based on experience.

Location

Lagos, Nigeria