Digital Marketer at iBrandTV
Confidential
Lagos, Nigeria
Permanent
Published 1 month ago · Expires 3 weeks from now
Job description
## Title: Digital Marketer
About the Role
A dynamic team is expanding and looking for the right talent. As a Digital Marketer, you will be responsible for developing, implementing, and managing digital marketing strategies that drive online visibility, audience engagement, and brand growth. You will play a key role in managing the company's social media presence, optimizing content for multiple platforms, and running campaigns that boost engagement and conversions.
Key Responsibilities
- Develop, implement, and monitor digital marketing campaigns across multiple platforms
- Manage and grow the company's social media presence (YouTube, Instagram, Facebook, X, TikTok, and other platforms)
- Create engaging content strategies to boost audience engagement and brand visibility
- Analyze campaign performance and provide actionable insights using analytics tools
- Stay updated with digital marketing trends, platform algorithms, and best practices
- Collaborate with production and creative teams to align digital strategies with overall brand goals
Core Competencies
- Proven expertise in YouTube, Instagram, and other major social media platforms
- Strong understanding of SEO, SEM, and social media algorithms
- Excellent content creation and storytelling skills
- Analytical mindset with the ability to interpret digital metrics and trends
- Strong communication, creativity, and time management skills
Requirements
- Bachelor's degree in Marketing, Communications, Media, or related field (preferred)
- 3–5 years of proven experience in digital marketing or a related role
- Hands-on experience with digital marketing tools and social media management platforms
- Demonstrated ability to grow and manage digital communities
- Portfolio of past campaigns/projects (a plus)