Contents Writer - Computer Hardware Sales at PC Planet
Confidential
Lagos, Nigeria
Permanent
Published 1 month ago · Expires 3 weeks from now
Job description
## Title: Content Writer - Computer Hardware Sales
Job Summary
An established company is seeking a creative and tech-savvy Content Creator to join its growing marketing team. The ideal candidate will develop engaging and sales-driven content for the company's website, social media pages, and digital campaigns.
This role requires someone who understands both the tech industry and digital marketing trends—able to craft content that informs, excites, and converts viewers into buyers.
Key Responsibilities
- Create compelling written, visual, and video content to promote computers, gadgets, and IT products
- Write persuasive product descriptions, blog posts, social media captions, and email newsletters that highlight product features and value
- Produce creative social media content, including product showcases, unboxing videos, and tech tips
- Collaborate with the sales and marketing teams to design digital campaigns that drive website traffic and sales conversions
- Manage and grow the company's presence across Instagram, Facebook, X (Twitter), TikTok, YouTube, and LinkedIn
- Optimize all content for SEO and brand consistency
- Monitor engagement metrics, analyze content performance, and recommend improvement strategies
- Stay updated on the latest computer and tech trends, ensuring that all content reflects current innovations and customer interests
- Support marketing campaigns, product launches, and special promotions
- Work with the graphics team to ensure cohesive and appealing content across all channels
Key Performance Indicators (KPIs)
- Increase in website and social media traffic
- Growth in product inquiries and conversions
- Engagement rate and follower growth across platforms
- Quality and consistency of published content
- Contribution to sales targets and marketing campaigns
Qualifications & Skills
- Bachelor's Degree in Marketing, Mass Communication, Computer Science, or related field
- 2–3 years of experience in content creation or digital marketing