Content Creator / Social Media Manager at Kuddy Cosmetics

About the Role

Kuddy Cosmetics is seeking a creative, organized, and trend-savvy Content Creator / Social Media Manager to help grow our online community and bring our brand story to life across all digital platforms. You will be responsible for developing, executing, and managing our brand's online presence—from creating high-quality visual and written content to engaging audiences and driving brand awareness, loyalty, and sales.

Key Responsibilities

• Develop, execute, and manage social media strategy across platforms (Instagram, Facebook, TikTok) to build the brand, engage customers, and drive foot-traffic and online sales
• Create high-quality visual and written content (photos, videos, reels, stories, captions) aligned with our brand voice in beauty, skincare, and makeup
• Work closely with marketing, store teams, and product teams to highlight new launches, promotions, in-store events, tutorials, and customer testimonials
• Monitor, analyze, and report on key metrics (engagement, reach, conversion) and use insights to optimize content and campaigns
• Stay up to date on trends in beauty, social media, and the Nigeria & African market, and propose creative ideas to keep our content fresh and relevant
• Manage community engagement: respond to comments and messages, moderate discussions, and build relationships with ambassadors and influencers
• Coordinate with external creators and influencers when needed
• Design and implement a monthly social media content calendar

Requirements & Qualifications

• Bachelor's degree in Marketing, Communications, Media, or related field (or equivalent experience)
• Proven experience (2–4 years or more) managing social media and content for a brand, ideally in retail, beauty, or fashion
• Strong portfolio of content creation including social posts, videos, and previous beauty or cosmetics work

Location

Lagos, Nigeria