Content Creator at Owens and Xley

Owens and Xley

Lagos, Nigeria Permanent

Published 1 month ago · Expires 3 weeks from now

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Job description

## Title: Content Creator

About the Role

An exciting opportunity has arisen for a motivated professional to join Owens and Xley in Lagos, Nigeria as a Content Creator.

Key Responsibilities

  • Create, curate, and schedule compelling content across all platforms (Instagram, TikTok, Facebook, etc.)
  • Develop and execute social media strategies to grow engagement and brand visibility
  • Monitor and respond to comments, messages, and mentions to maintain a warm and professional brand presence
  • Track performance metrics using social media insights and analytics tools, and adjust content accordingly
  • Collaborate with the marketing and creative teams to align social media with campaigns, product launches, and promotions
  • Stay informed on trends, platform updates, and best practices in the gifting, lifestyle, and retail space
  • Plan and manage paid social media campaigns to increase product awareness and drive traffic
  • Build relationships with influencers, manage brand collaborations, and support user-generated content
  • Provide monthly social media reports and insights to inform strategy and decision-making

Requirements and Qualifications

  • Bachelor's degree in Marketing, Communications, Media, or a related field
  • 2+ years of experience in social media management, preferably in retail, lifestyle, or gifting
  • Strong understanding of major social media platforms and scheduling tools (e.g., Hootsuite, Later, Buffer)
  • Creative content creation and storytelling skills with a keen eye for design and aesthetics
  • Excellent written and verbal communication skills
  • Ability to analyze data, interpret results, and adjust strategies for growth
  • Experience with paid ads and analytics tools (e.g., Meta Ads Manager, Google Analytics)
  • Experience with growing and managing online communities, influencer partnerships, and content calendars is an advantage
  • A passion for visual storytelling, branding, and creating a strong online presence

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