Content Creator at Owens and Xley
Owens and Xley
Lagos, Nigeria
Permanent
Published 1 month ago · Expires 3 weeks from now
Job description
## Title: Content Creator
About the Role
An exciting opportunity has arisen for a motivated professional to join Owens and Xley in Lagos, Nigeria as a Content Creator.
Key Responsibilities
- Create, curate, and schedule compelling content across all platforms (Instagram, TikTok, Facebook, etc.)
- Develop and execute social media strategies to grow engagement and brand visibility
- Monitor and respond to comments, messages, and mentions to maintain a warm and professional brand presence
- Track performance metrics using social media insights and analytics tools, and adjust content accordingly
- Collaborate with the marketing and creative teams to align social media with campaigns, product launches, and promotions
- Stay informed on trends, platform updates, and best practices in the gifting, lifestyle, and retail space
- Plan and manage paid social media campaigns to increase product awareness and drive traffic
- Build relationships with influencers, manage brand collaborations, and support user-generated content
- Provide monthly social media reports and insights to inform strategy and decision-making
Requirements and Qualifications
- Bachelor's degree in Marketing, Communications, Media, or a related field
- 2+ years of experience in social media management, preferably in retail, lifestyle, or gifting
- Strong understanding of major social media platforms and scheduling tools (e.g., Hootsuite, Later, Buffer)
- Creative content creation and storytelling skills with a keen eye for design and aesthetics
- Excellent written and verbal communication skills
- Ability to analyze data, interpret results, and adjust strategies for growth
- Experience with paid ads and analytics tools (e.g., Meta Ads Manager, Google Analytics)
- Experience with growing and managing online communities, influencer partnerships, and content calendars is an advantage
- A passion for visual storytelling, branding, and creating a strong online presence