Brand Strategist / Copywriter

A reputable organization seeks a dedicated individual for this role. Primary Responsibilities - Works alongside agency teams to develop fully integrated traditional and digital marketing strategies and solutions that deliver on our clients’ business and marketing objectives. - Plan and execute marketing strategies, campaigns, and platforms, including social media, email, search engine optimization, search engine marketing, websites/landing pages, automation, video, and emerging technologies. - Work with account teams to help define the scope and recommended approach for marketing and advertising projects. - Develop unique strategies and build upon current client strategies within the media arena to meet/exceed client objectives. - Prepare Marketing campaign documents. - Work with the Creative team to plan, implement, and improve account performance aligned with client goals and initiatives. - Brainstorm with the Creative teams to come up with ideas - Creating and editing original copies that are accurate, well-researched, and meet Client/Company needs and deadlines. - Create engaging copies for campaigns, blog posts, social media pages, press releases, etc. - Work with the team to prepare content calendars. - Writing, reviewing, editing, and updating content for marketing materials. - Pitching new ideas that further the Company's/Client’s objectives. Key Requirements - Bachelor’s Degree in English, marketing, or a similar field. - Minimum of 5 years experience in a similar role. - Capacity to work independently and collaboratively. - A proven track record in developing strategic plans that benefit the client - Experience working in a marketing and Communication Agency - Ability to work with minimal supervision. - Ability to prepare an integrated marketing campaign document from start to finish. - Capacity to work on multiple writing projects simultaneously.