Brand Identity Designer / Strategist at Razley Prints Limited

About the Role

An exciting opportunity has arisen for a motivated professional to join Razley Prints Limited as a Brand Identity Designer & Strategist in Lagos, Nigeria.

Brand Strategy & Positioning

• Develop and refine brand positioning, messaging frameworks, value propositions, and storytelling foundations
• Conduct market, competitor, and audience research to uncover insights that inform brand decisions
• Translate business objectives into actionable brand strategies and creative directions
• Facilitate brand workshops and discovery sessions with key stakeholders

Brand Identity Creation

• Conceptualize and design core brand identity systems, including logos, typography, color palettes, illustration styles, icons, and visual guidelines
• Ensure all design output aligns with brand strategy, personality, and long-term vision
• Create mood boards, concept presentations, and brand style guides for internal and external use
• Define visual systems that scale across digital, print, and experiential touchpoints

Visual Communication & Implementation

• Design branded assets such as marketing materials, social content, digital graphics, packaging, and presentation templates
• Collaborate with marketing, product, UX, and communications teams to ensure cohesive brand expression across channels
• Oversee quality and consistency of brand implementation across all outputs

Leadership & Collaboration

• Present strategy and creative concepts to stakeholders with clarity and persuasive storytelling
• Guide cross-functional teams and external partners (illustrators, photographers, agencies) to align with brand vision
• Maintain strong documentation and provide ongoing brand governance support

Requirements

• Bachelor's Degree
• 1–3 years of professional experience