Brand Activation Manager at Ascentech Services Limited

About the Role

An exciting opportunity has arisen for a motivated professional to drive brand growth and market presence through strategic activation initiatives.

Key Responsibilities

• Lead brand development and execution of annual marketing activation plans to achieve business objectives
• Track execution of various activations and monitor performance against targets
• Apply consumer insights to design impactful activations that resonate with target audiences
• Customize local campaigns to drive consumer excitement and motivate purchases
• Lead cross-functional teams to execute brand initiatives and manage multiple concurrent projects
• Manage budgets and monitor spend against approved objectives
• Work closely with activation agencies and suppliers to ensure seamless delivery
• Handle quotations, procurement, and payments within approved authority limits

Requirements

• Bachelor's degree in Marketing or related field
• 3–4 years of experience in brand activation, events, or marketing execution (preferably in FMCG sector)

Required Skills & Competencies

• Excellent communication and reporting abilities
• Strong data analysis and Microsoft Excel proficiency
• Exceptional organizational, coordination, and vendor management skills
• Execution excellence with meticulous attention to detail
• Creative problem-solving and ability to remain agile under pressure
• Strong team collaboration and leadership capabilities in field environments
• Strong sense of ownership and accountability