Senior Digital Marketing Manager

Position Overview

We are seeking an experienced Senior Digital Marketing Manager to lead and execute our online marketing efforts. This role focuses on digital and online marketing, including SEO, content strategy, email campaigns, and growth initiatives.

Key Responsibilities

• Develop and execute digital marketing strategies to drive traffic and conversions
• Lead SEO efforts including keyword research, on-page optimization, backlink strategy, and performance tracking
• Oversee content and article writing aligned with SEO objectives
• Plan and manage email marketing campaigns and conversion funnels
• Research, test, and implement online growth strategies
• Track performance metrics and optimize campaigns for improved results
• Collaborate closely with content, design, and sales teams

Requirements

• 5+ years of experience in digital and online marketing
• Strong knowledge of SEO, backlinks, and content marketing
• Experience with email marketing tools and analytics platforms
• Strategic thinking with strong execution capabilities
• Excellent communication and leadership abilities