Mid-Level Sales Executive at Business Day Newspaper

Role Summary

We are seeking a dynamic and results-driven Advertising Executive to join our commercial team. This role is pivotal in driving revenue growth by selling innovative advertising solutions across our multi-platform portfolio (print, digital, events, and research). The ideal candidate is a strategic thinker, a persuasive negotiator, and a relationship builder who understands the needs of premium brands.

This position offers excellent opportunities for career growth within a leading media organization.

Key Responsibilities

Revenue Generation

• Identify, prospect, and acquire new advertising clients across key sectors (Banking, FinTech, Telecoms, FMCG, Government)
• Develop and maintain a robust sales pipeline to meet and exceed ambitious quarterly and annual revenue targets
• Sell a full suite of advertising products, including display ads, sponsored content, event sponsorships, and custom integrated campaigns

Client Relationship Management

• Build and maintain strong, long-term relationships with key clients and advertising agencies
• Act as a trusted consultant to clients, understanding their marketing objectives and proposing tailored solutions that deliver measurable ROI
• Provide exceptional after-sales service to ensure client satisfaction and secure repeat business

Strategic Sales & Proposal Development

• Conduct in-depth client needs analysis to develop compelling, data-driven advertising proposals
• Collaborate with the marketing, content, and design teams to create innovative and effective campaign concepts for clients
• Prepare and deliver persuasive sales presentations and pitches

Market Intelligence

• Stay abreast of market trends, competitor activity, and industry developments
• Provide feedback from the market to internal teams to help shape product offerings and commercial strategy

Administrative Duties

• Manage the entire sales cycle using the company's CRM system, from lead generation to booking and invoicing
• Prepare accurate sales reports and documentation