Marketing Executive (Brand Marketing and Lead Generation) at Estrada International Staffing Solutions

A dynamic team is expanding and looking for the right talent. Location: Mainland, Lagos About the Role - The Marketing Executive will be responsible for building brand awareness, executing marketing campaigns, and supporting business growth through marketing-led lead generation. - The role blends brand marketing, digital marketing, and field activation, with a strong focus on promoting the bank’s products and driving qualified leads that convert to customers. Key Responsibilties - Execute brand and marketing campaigns across digital and offline channels - Manage social media platforms and digital marketing activities - Generate and qualify leads for savings and loan products - Support sales performance through targeted marketing strategies - Develop marketing materials and promotional content - Monitor campaign performance and prepare basic reports - Conduct market awareness and competitor intelligence activities. Requirements - BSc/HND in Marketing, Business Administration, or related discipline. - 2–5 years experience in marketing, branding, or digital marketing. - Experience within financial services or microfinance is an extra and quality advantage. - Strong knowledge of marketing principles and digital tools. - Excellent communication and stakeholder engagement skills. Certifications (Advantage): - CIM, NIMN, or related marketing certifications. - Digital Marketing certifications (Google, Meta, HubSpot). Salary Open to discussion based on experience. Check how your CV aligns with this job