Marketing Associate at TravelTube

Role Overview

TravelTube is seeking a dedicated and creative Marketing Associate to join our team onsite in Lagos. In this role, you will help drive brand awareness, build creator and partner networks, support cultural storytelling initiatives, and execute marketing campaigns that grow TravelTube's presence globally. This is a hands-on position ideal for someone passionate about travel, culture, media, and community building.

Key Responsibilities

Marketing & Campaign Execution

• Develop and execute marketing campaigns across social media, web, and offline channels
• Create engaging content for social media, newsletters, blogs, and promotional materials
• Assist with brand strategy, campaign planning, and performance reporting
• Collaborate with designers, videographers, and content creators to produce marketing assets

Creator & Partner Collaboration

• Identify, onboard, and manage relationships with travel content creators and influencers
• Work with travel service providers, hotels, tour operators, and local businesses to bring them onto TravelTube
• Collaborate with museums, galleries, and cultural institutions under the Cultural Narrative Director Program to produce storytelling projects
• Support partnership activations, creator collaborations, and campaign rollouts

Community Engagement

• Manage day-to-day engagement on TravelTube's social platforms
• Coordinate community activities such as creator highlights, themed storytelling weeks, and giveaways
• Assist with planning and executing on-site promotional events and campaigns

Research & Insights

• Conduct research on travel trends, audience insights, and creator communities
• Track campaign performance and user engagement, providing reports and recommendations for optimization

Requirements

• Bachelor's degree in Marketing, Communications, Media, Business, or related field
• Strong understanding of digital marketing