Head of Sales and Marketing

We invite applications from suitably qualified candidates. Position Overview:   Strategic Leadership: - Develop and execute integrated sales and marketing strategies aligned with company goals - Define revenue, growth, and market expansion targets - Lead long-term planning, budgeting, and forecasting - Analyze market trends, competition, and customer insights to guide strategy Sales Management: - Set and achieve sales targets and KPIs - Design and optimize sales structures, territories, and processes - Lead, coach, and motivate the sales team - Oversee key accounts, partnerships, and major negotiations - Monitor pipeline performance and conversion rates - Implement CRM systems and sales analytics  Marketing Leadership: - Develop and manage brand positioning and messaging - Oversee marketing campaigns (digital, content, events, PR, advertising) - Drive lead generation, demand creation, and customer acquisition - Ensure alignment of marketing efforts with sales objectives - Manage product marketing, pricing, and go-to-market strategies Revenue & Performance Management - Own revenue growth and profitability targets - Track ROI on sales and marketing initiatives - Optimize customer acquisition cost (CAC) and lifetime value (LTV) - Prepare and present performance reports to senior management :Cross-Functional Collaboration - Work closely with Product, Operations, Finance, and Customer Success teams - Provide market feedback to influence product development - Align sales and marketing efforts with customer experience initiatives Customer & Market Focus: - Build strong relationships with key customers and stakeholders - Ensure a customer-centric approach across sales and marketing - Identify new market opportunities, segments, and channels Team Leadership & Development: - Recruit, train, and retain high-performing sales and marketing talent - Set clear goals, performance reviews, and career development plans - Foster a culture of accountability, collaboration, and innovation Governance & Compliance: - Ensure compliance with company policies, legal standards, and ethical practices - Manage vendor and agency relationships