Digital Marketing Specialist at Hazon Holdings

About the Role

This position offers a great opportunity for career growth. We're looking for a data-driven Digital Marketing Specialist to develop and execute marketing strategies that drive user acquisition, retention, and revenue growth.

Key Responsibilities

• Develop and execute social media strategies to increase engagement, brand awareness, and conversions
• Plan, launch, and optimize paid ad campaigns across multiple platforms including Meta (Facebook & Instagram), Google Ads, TikTok, LinkedIn, Microsoft Advertising, and other emerging channels
• Create compelling content tailored for different platforms
• Manage and grow online communities, engaging with comments, messages, and trends
• Track, analyze, and report performance metrics to optimize campaigns for ROI
• Implement and optimize SEO strategies to boost organic visibility
• Explore and leverage other growth channels including influencer marketing, affiliate marketing, content marketing, and email campaigns
• Collaborate with designers, writers, and product teams to deliver marketing initiatives

Required Qualifications

• 2+ years of experience in digital/growth marketing
• Proven expertise in running and optimizing paid ad campaigns (Meta Ads, Google Ads, TikTok Ads)
• Strong analytical skills with the ability to measure, report, and refine marketing efforts
• Hands-on experience with SEO, content marketing, or email campaigns
• Ability to create and edit engaging short-form video content (Reels, TikTok, YouTube Shorts)
• Excellent copywriting and messaging skills that turn features into user benefits
• Self-motivated and able to work independently in remote/hybrid environments

What We Offer

• Be part of a fast-growing startup shaping the future of financial services in Africa
• Gain hands-on experience scaling a tech product in a dynamic environment