Digital Marketing & Sales Specialist at Wragby Business Solutions and Technologies Limited
Wragby Business Solutions and Technologies Limited
Lagos, Nigeria
Permanent
Published 1 month ago · Expires 3 weeks from now
Job description
We are looking for a qualified candidate to fill this position.
Job Summary
- The Digital Marketing & Sales Specialist will drive qualified lead generation, optimize digital campaigns, and support revenue growth. The role combines data-driven marketing, sales enablement, and conversion-focused strategies to ensure marketing efforts directly impact pipeline and business results.
Core Responsibilities
- Run lead gen campaigns across social, email, PPC, and web.
- Manage nurture flows (MQL → SQL) and retargeting.
- Support Sales with CRM journeys, follow-ups, and lead qualification.
- Execute ABM campaigns and virtual events.
- Manage SEO/SEM, paid ads, and performance analytics.
- Provide insights, content support, and weekly/monthly reports.
Requirements
- Bachelor’s in Marketing/Business or related field.
- 4+ years in digital marketing or performance marketing (B2B/SaaS is a plus).
- Experience with Google Ads, LinkedIn, Meta, CRM tools.
- Strong copywriting, analytics, SEO/SEM, and conversion optimization skills.
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