Digital Marketing & Lead Generation Specialist at Kaplo Africa

About the Role

We are seeking a highly skilled Digital Marketing & Lead Generation Specialist who can deliver measurable results. This role is ideal for innovative, data-driven professionals who are passionate about converting digital traffic into qualified real estate leads.

Location

Lakowe, Lagos, Nigeria

Key Responsibilities

• Design and execute high-performing digital campaigns across social media, Google Ads, email, and other channels
• Drive quality lead generation and optimize conversions using CRM tools
• Create compelling content and ad creatives that engage target audiences
• Track, analyze, and report campaign performance to maximize ROI
• Collaborate closely with the sales team to ensure generated leads are effectively nurtured into sales

Requirements

• Proven hands-on experience in digital marketing, lead generation, or performance marketing
• Real estate industry experience is a significant advantage
• Solid understanding of SEO, SEM, paid ads, and email marketing
• Proficiency with digital tools such as Meta Ads Manager, Google Ads, and HubSpot/CRM
• Strong communication, creative thinking, and analytical skills
• Disciplined, results-oriented mindset with ability to work with minimal supervision

What We Offer

• Attractive monthly salary of ₦200,000
• Opportunity to shape and lead digital marketing initiatives in a growing real estate company
• Career growth and professional development opportunities