Digital Marketer at Bottleking Limited

Confidential

Lagos, Nigeria Permanent

Published 1 month ago · Expires 6 days from now

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Job description

## Title: Digital Marketer

About the Role

A dynamic team is expanding and looking for the right talent to join as a Digital Marketer.

Key Responsibilities

  • Strategy & Campaigns: Develop and execute digital marketing strategies across social media, email, paid ads, and SEO to grow brand awareness, drive traffic, and increase conversions.
  • Content & Social Media: Create, curate, and manage engaging content for Instagram, TikTok, Facebook, X, YouTube, and Snapchat in line with Bottleking's fun, witty brand voice.
  • Performance Marketing: Plan, execute, and optimize paid ad campaigns (Meta, Google, TikTok Ads) with clear ROI and cost-per-acquisition goals.
  • SEO & Website Optimization: Improve website rankings, optimize product listings, and ensure seamless user experience to boost organic traffic and conversions.
  • Analytics & Reporting: Track KPIs (traffic, engagement, sales, ROAS, conversions) and provide weekly and monthly reports with actionable insights.
  • Campaign Support: Work closely with the marketing team to execute special campaigns (Black Friday, Lagos Cocktail Week, Bottleking Giveaways, and more).
  • Customer Engagement: Develop creative ways to engage the Bottleking community online (polls, influencer collaborations, UGC, contests, etc.).

Requirements

  • SSCE, OND, HND, or B.Sc. qualification (depending on role)
  • 0–2 years of experience in retail, warehousing, or customer service
  • Strong attention to detail, honesty, and good communication skills
  • Proximity to Osapa London

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