Digital Marketer at Bottleking Limited
Confidential
Lagos, Nigeria
Permanent
Published 1 month ago · Expires 6 days from now
Job description
## Title: Digital Marketer
About the Role
A dynamic team is expanding and looking for the right talent to join as a Digital Marketer.
Key Responsibilities
- Strategy & Campaigns: Develop and execute digital marketing strategies across social media, email, paid ads, and SEO to grow brand awareness, drive traffic, and increase conversions.
- Content & Social Media: Create, curate, and manage engaging content for Instagram, TikTok, Facebook, X, YouTube, and Snapchat in line with Bottleking's fun, witty brand voice.
- Performance Marketing: Plan, execute, and optimize paid ad campaigns (Meta, Google, TikTok Ads) with clear ROI and cost-per-acquisition goals.
- SEO & Website Optimization: Improve website rankings, optimize product listings, and ensure seamless user experience to boost organic traffic and conversions.
- Analytics & Reporting: Track KPIs (traffic, engagement, sales, ROAS, conversions) and provide weekly and monthly reports with actionable insights.
- Campaign Support: Work closely with the marketing team to execute special campaigns (Black Friday, Lagos Cocktail Week, Bottleking Giveaways, and more).
- Customer Engagement: Develop creative ways to engage the Bottleking community online (polls, influencer collaborations, UGC, contests, etc.).
Requirements
- SSCE, OND, HND, or B.Sc. qualification (depending on role)
- 0–2 years of experience in retail, warehousing, or customer service
- Strong attention to detail, honesty, and good communication skills
- Proximity to Osapa London